Present Studio

Museum of the Future

Where the Future Lives

Museum of the Future

What we did

Technical Direction and Design

Insight

"The future belongs to those who can imagine it, design it and build it. It isn't something you await, but rather create"

Idea

The Museum of the Future in Dubai is a groundbreaking institution that embodies innovation, technology, and forward-thinking design. Its primary aim is to explore the possibilities of the future by addressing the biggest challenges and opportunities humanity may face

Execution

This is no ordinary museum, with ancient relics behind velvet ropes. It is a gateway to a future world, crafted by visionary designers, artists and filmmakers. The Museum combines elements of exhibition, immersive theatre and themed attraction. Each floor is like a film set from a future that you can inhabit, explore and interact with. The settings and scenes that we crafted are immersive, but also expansive: they are designed to expand what the audience thinks possible - for the world, for the future and for themselves. This content has been produced by a team of the world’s leading product, media, exhibition and experience designers.